KSL to Release BYU App and Other Developments

I had a short Twitter conversation this morning with "The Voice of the Cougars" Greg Wrubell about KSL's plans for increased BYU coverage this football season. This is how it went.

@gregwrubell any word on new things KSL may/will do in covering the cougs going into independence this season? #BYUless than a minute ago via TweetCaster for Android Favorite Retweet Reply

 

See the conversation after the jump.

@kwlarson Our KSL/BYU mobile app is coming, with Cougar Tracks, GameCenter graphics/live game stats/schedule, and KSL Radio audio stream.less than a minute ago via Twitter for iPhone Favorite Retweet Reply

@kwlarson You'll be able to access all of the app content while the game audio is streaming; our guys have done a great job with this one.less than a minute ago via Twitter for iPhone Favorite Retweet Reply

@kwlarson You'll also see some collaboration between KSL and BYU Broadcasting, not the least of which has BYU Radio airing the KSL game feedless than a minute ago via Twitter for iPhone Favorite Retweet Reply

 

This all sounds very promising. When KSL decided to stop airing a sports show in the evenings, a vacuum for local BYU coverage emerged on sports radio. ESPN 700 is the Home of the Utes, so its obvious where their main focus is. 1320 KFAN seems to have doubled down on the Utes since the Pac12 move. (Just my perception. Of course they talk about the Cougs some. The most telling quote came from David Locke, when being asked questions by station PD Scott Garrard about the Utes, he said "What, do we not talk about the Cougars anymore?") 1280 The Zone probably has the most balance in covering both teams. But that's not what Cougar fans are looking for. We don't (well for some, shouldn't) care about what the Utes are doing until the week of the rivalry game. This appears to be a step in the right direction for more BYU sports coverage. Another note of interest comes from this tweet.

@AndrewAdamsKSL and I are finalizing plans to invade your life during BYU Football on KSL NewsRadio this fall. Resistance is futile.less than a minute ago via web Favorite Retweet Reply

 

Alex Kirry co-hosts KSL's "Nightside Project" from 7 to 10pm but is also the Sports anchor on the Morning News from 5 to 9am. Andrew Adams is the BYU Football studio host. In all likelihood this is referring to a game-day/pre-game/post-game show format, but one can hope we hear more BYU coverage during the week.

I will leave with one last tweet. I enjoyed this one. #MarketDomination

@Pac12Utes @TheMUSS @utahsports how come when I drive from draper to north salt lake I see 6 byu sports billboards and not one Utah one?!?!less than a minute ago via Twitter for iPhone Favorite Retweet Reply

 

UPDATE: An unfortunate answer from Greg, to a follow up question I posed.

@gregwrubell awesome. Please tell me it will also be available for android. #NotiPhoneUserless than a minute ago via TweetCaster for Android Favorite Retweet Reply

@kwlarson Just iPhone right now; sorry.less than a minute ago via web Favorite Retweet Reply

 

Even on news that Steve Jobs is leaving Apple, we still continue to see applications for iOS devices exclusively. The BYUtv app's are only available on iOS devices, with no word on if/when android versions will be released. I know there are many that think the iPhone dominates the market and that's why all the apps are there. Not so fast my friends. This story was posted on July 28, 2011 so I would say the numbers are still relevant. Here is the meat of the subject.

What is the Market Share of Google’s Android Smartphone?

In May of 2010, the market research firm NPD found that Google’s Android operating system took second place in the US smartphone market. The most recent update posted by NPD in April, 2011 shows Google Android operating devices to have about 50% of smartphone sales.

What is the Market Share of Apple’s iPhone Smartphone?

Although Apple’s iPhone is a very popular phone and currently on available on the two major mobile service carriers, AT&T (T) and Verizon(VZ), it still lags in market share. Both carriers have to compete with each other in order to have the cheapest iPhone plan. According to the same market research conducted by NPD, the Apple iPhone currently boasts only 14% of the smartphone market.

KSL and BYUtv are missing out on a HUGE chunk of the mobile marketplace. I hope they recognize that, address the issue and deliver content to ALL loyal Cougar fans everywhere. Until then, enjoy these services iPhone users. Let me know how great it is and what I'm missing out on.

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